Blenders Pride holds recognition as one of the premium whisky brands in India. It is best known for its smoothness and a refined character, which makes it a mark of discrimination in taste as well as status. Blenders Pride is crafted by Pernod Ricard India and exemplifies a blend of indian craftsmanship and heritage.
Table of Contents
Blenders Pride India History
Seagram India launched Blenders Pride in 1995 and is now rostered under Pernod Ricard after a major global acquisition. The brand was created to target the Indian market, where mid-range and premium whisky products were sparse when compared to the demand. It has now matured into a household name in the upper-segment IMFL (Indian Made Foreign Liquor) category.
- Launched: 1995
- Owned by: Pernod Ricard India
- Category: Premium Blended Whisky
- Blend: Indian grain spirits + imported Scotch malts
Through the years, Blenders has been associated with lifestyle shows and fashion events, as well as with high society in general.
Blenders Pride India Tasting Notes
| Attribute | Tasting Description |
| Aroma | Subtle notes of vanilla, oak, light peat |
| Palate | Smooth, fruity, slightly spicy with hints of honey |
| Finish | Long, elegant, warm with minimal burn |
| Body | Medium-bodied with a clean, sophisticated texture |
Best served neat, on the rocks, or in traditional whisky cocktails.
Blender’s Pride India Variants
Blenders now offers limited editions and premium variants.
| Variant | Description |
| Blenders Pride Reserve Collection | Richer, bolder profile with matured Scotch malts |
| Blenders Pride Classic Premium | Original blend; balanced and versatile |
| Blenders Pride Ultra Premium | Exclusive release with |
Pricing in Different States of India (By state & size)
Blenders Pride India Price Table
| State | 180ml | 180 ml | 375 ml |
| Delhi | ₹180 | ₹375 | ₹750 |
| Maharashtra | ₹190 | ₹390 | ₹770 |
| Uttar Pradesh | ₹170 | ₹360 | ₹720 |
| Karnataka | ₹200 | ₹410 | ₹790 |
| Telangana | ₹195 | ₹400 | ₹770 |
| West Bengal | ₹185 | ₹380 | ₹760 |
| Tamil Nadu | ₹205 | ₹420 | ₹810 |
Pricing remains subject to MRP, taxation policies, and retail outlets. Please confirm your local MRP.
Global Price Comparison
| Country | 750 ml Price (Approx.) |
|---|---|
| India | 750ml Price (Approx.) |
| Nepal | NPR 1,500 – NPR 1,800 |
| UAE (Duty-Free) | AED 38 – AED 45 |
| Sri Lanka | LKR 2,000 – LKR 2,500 |
Cocktail Suggestions
Given their smooth finish, Blenders can be used in a variety of cocktails. Here are some examples:
Whisky Ginger Twist
- Ingredients
- 60 ml Blenders
- Ginger ale
- Lime wedge
Classic Indian Old Fashioned
- Ingredients
- 60 ml Blenders
- Sugar cube
- Few dashes bitters
- Orange peel
Smoky Highball
- Ingredients
- 60ml Blender’s
- Soda water
- Ice
- Mint leaf garnish
Purchase Points for Blenders in India
Blenders is available at licensed liquor outlets across India. Some states where it is available include
- Delhi
- Mumbai
- Bengaluru
- Hyderabad
- Kolkata
- Chandigarh
- Goa
For online purchases, look at Living Liquidz, Spiritzone, or state-run apps (availability differs by state).
FAQs
Q1: Is Blender’s Pride a Scotch whisky?
No, it’s a blended Indian whisky with imported Scotch malts.
Q2: Is Blender’s Pride good for sipping?
Yes, it’s known for its smooth character and can be enjoyed neat or on the rocks.
Q3: What is the alcohol content of Blender’s Pride?
42.8% ABV (Alcohol by Volume).